VMPL
Chennai (Tamil Nadu) [India], September 2: In a significant initiative to promote the well-being and dignity of senior citizens, Athulya Senior Care, India’s leading provider of assisted living and elderly care services, successfully organized a nationwide “Caring for a Senior” Walk-a-thon. The event, which took place in multiple cities across the country, saw the participation of over 1,800 individuals from all walks of life, demonstrating the growing concern for senior care in India.
Held simultaneously in cities like Chennai, Bengaluru, Coimbatore and Kochi this collective event brought together volunteers, corporate professionals, students, and community members, all unified by a shared mission- to raise awareness about the challenges faced by senior citizens and advocate for their right to a dignified life. The enthusiastic turnout reflects a national movement towards more inclusive and compassionate care for the elderly.
Participants across India, proudly wearing Athulya’s commemorative T-shirts and caps, walked to express solidarity with senior citizens. The walkathon was more than just an event – it was a national call to action, urging people to recognize the importance of elderly care and to contribute actively towards creating a culture of compassion and respect for seniors.
Srinivasan G, CEO & Founder of Athulya Senior Care, expressed his gratitude for the overwhelming response and said, “The nationwide participation in this walkathon is aimed at creating growing awareness of elderly care across India. At Athulya, our mission is to make a society where seniors are valued, respected, and cared for. This walkathon has created a platform to unite communities for a cause that affects all of us ensuring our elderly are not just cared for, but celebrated. Through such initiatives, we aim to bring about meaningful change in the way India approaches senior care.”
The event featured numerous highlights aimed at making the experience impactful. Each participant was honored with a certificate of appreciation for their contribution to the cause, and refreshments were provided to keep spirits high throughout the walk. The camaraderie witnessed during the event was a powerful reflection of the community’s outlook to addressing the unique needs of its elderly members.
Athulya Senior Care works towards raising awareness about the unique needs and challenges faced by the elderly, recognizing that as India’s population ages, it is crucial to foster a culture of compassion and respect for senior citizens. Through nationwide initiatives, community engagement, and public advocacy, Athulya strives to ensure that seniors receive the care, dignity, and attention they deserve. Raising awareness is necessary because it educates society on the importance of elderly care, breaks down stigmas associated with aging, and encourages proactive solutions to support seniors in leading fulfilling and secure lives.
Athulya Senior Care’s “Caring for a Senior” Walk-a-thon is part of the organization’s effort to engage society in addressing the critical needs of seniors. As India’s population ages, there is an urgent need to create awareness and offer innovative solutions to support the elderly. Athulya is at the forefront of this mission, with its assisted living facilities, personalized care plans, and a team of dedicated caregivers working tirelessly to improve the quality of life for seniors across the country.
With a presence in multiple cities and a mission to holistic elderly care, Athulya Senior Care continues to lead the charge in shaping a future where seniors are an integral and celebrated part of society. The success of this nationwide walkathon highlights the power of collective action and Athulya’s dedication to promoting elderly care awareness on a national scale.
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